Business

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Business

How smaller city founders can bridge the gap between local insight and national scale

Founders from smaller cities often hold deep local market knowledge but face hurdles when expanding to a national level. Understanding how to convert...

Business

Why investing in content creation ecosystems outside metros makes strong business sense

The business case for investing in content creation ecosystems outside metro India is strengthening as demand for regional content rises, digital adoption deepens...

Business

How India Israel collaboration in med tech and cyber is opening startup opportunities

India Israel collaboration in med tech and cyber is accelerating startup opportunities by combining India’s scale and engineering talent with Israel’s strengths in...

Business

Indian startups raised US$171 m this week — key sectors and what’s next

Indian startups raised approximately US$171 million this week, marking a clear uptick in funding activity after a sustained stretch of caution. This figure...

Business

Why smaller cities are becoming crucial for celebrity tours and promotions

Celebrity tours and film promotions are increasingly focused on smaller cities as filmmakers recognise their growing box office influence, expanding theatre penetration and...

Business

Why regional web series are gaining rapid popularity in Tier 2 markets

Regional web series are becoming one of the strongest growth drivers for streaming platforms in Tier 2 markets as local audiences look for...

Business

Auto sales boom in Punjab’s rural and semi urban belts and what it means for financing, servicing and small town entrepreneurs

The auto sales boom in Punjab’s rural and semi urban belts signals a major shift in demand outside metros. Rising incomes, strong festive...

Business

Returning tech talent to Mangaluru: how Tier-2 cities are becoming the next startup zones

The wave of professionals returning to Mangaluru is reshaping the city’s tech ecosystem, proving that Tier-2 cities can become vibrant startup zones. With...

Business

Double-digit auto growth in Punjab’s smaller cities: lessons for Tier-3 towns

The recent surge in auto sales across Punjab, especially in smaller cities and semi-urban belts, is creating a blueprint that Tier-3 towns and...

Business

How regional language influencers are powering the next wave of digital growth

Regional language influencers and the boom in smaller cities are reshaping India’s creator economy as vernacular content becomes central to how youth consume,...

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